‘Tis the season to be jolly and for many brands, licensing agents, and retailers as Q4 will confirm if they will feel the holiday spirit and sing joy to the world in the new year. Licensing loves the holidays. Especially in Q4, that magical time of year where licensed product lines take over people’s thoughts […]

There’s no such thing as too soon when it comes to Christmas tunes. This statement may be up for a friendly debate but it’s fair game after Halloween. If there is one thing that is constant in this world, it’s that the day after Halloween, starts the season of Holidays, and Happy Holiday hits streaming […]

NFTs. We have seen meteoric growth of NFTs and their massive use of it almost everywhere. But what exactly is an NFT and how can brands capitalize on this digital asset artform? According to Merriam-Webster’s Dictionary, a non-fungible token is “a unique digital identifier that cannot be copied, substituted, or subdivided, that is recorded in […]

The winners of this year’s Licensing Awards have been crowned in a glittering ceremony as The Licensing Awards announced their winners for 2021. Licensing Awards 2021 was an undeniable hit and an unforgettable night! Dependable Solutions, Inc., the pioneer in brand licensing solutions provider, returned to The Great Room at the Grosvenor House Hotel, London […]

Getting approvals for a licensed product can be a cumbersome process. Licensors need to make sure their brand is being represented properly, while licensees need approval to produce and sell the licensed merchandise. The back-and-forth between licensor and licensee can add time and frustration as there can be a lot of hands involved in the […]