Many of us were disappointed when Licensing Expo 2020 postponed to May 2021. We knew we would not meet with our colleagues and clients at the industry’s biggest event (as well as missing out on an annual trip to Las Vegas!) Flash forward- We were delighted to hear that even with physical networking impossible, Global […]
Tag: consumer products licensing
Competing on a Global Scale
Global Branding For any company, the goal is to create a business that is not only successful on a national scale but a global one. Expanding to include a global market comes with many benefits but many companies fall to the same common mistakes that can actually hurt their business. Here are strategies you should […]
What to Expect from Your Investments: Royalties
What is a Royalty? Royalties are payments made by the licensee to the licensor for the right to use the asset patented by the licensor. Normally, royalties have an agreed upon price beforehand which are based on percentage of gross, net revenues, or fixed price per unit, and the right to collect future royalty payment. A […]
Protecting Your Intellectual Property
Importance of Protecting Your Ideas Companies depend on the next big idea being the one that will skyrocket their company. At the very minimum, ideas are a vital tool in running an intriguing company. Venture capitalists take a more keen interest in startup companies that have a plan for success. That includes ideas that show […]