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877-289-8431Top 10 book recommendations for licensing professionals Licensing opportunities are increasing all the time as the range and scope of products and brands expands. So, it pays to stay ahead of the game and there are shelves of books out there to help you to do just that. To get you started, our President Marty […]
It’s the season to be jolly! The popular Christmas song, “It’s the most wonderful time of the year” could be an anthem for the licensing industry as the season of goodwill presents plentiful opportunities across a range of products and categories that will set tills ringing and bring cheer to customers and retailers. It also […]
Combating Counterfeiters in the World of Licensing Counterfeiting is on the rise globally, as fraudsters flood international and domestic markets with fake versions of products offered by established brands. In a 2022 article, the US Chamber of Commerce stated that the global cost of counterfeiting was over $500 billion a year* . It’s big business […]
Importance of Protecting Your Ideas Companies depend on the next big idea being the one that will skyrocket their company. At the very minimum, ideas are a vital tool in running an intriguing company. Venture capitalists take a more keen interest in startup companies that have a plan for success. That includes ideas that show […]
In this modern age when everything moves at a rapid fire pace, so must your ideas. In all the hustle and bustle, you must take the time to protect your ideas, or what is now known as your intellectual property. For most people, licensing ideas is an entirely new process as they have never heard […]
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